Active managed Fellowes’ channel incentive scheme, with distributors typically being rewarded with high street vouchers of their choice for sales of promotional items such as shredders. Active’s online incentive portal underpinned this scheme, with Fellowes branding throughout. Strong project management skills ensured that changing quarterly promotional products SKU codes and images were displayed, along with accompanying terms and conditions. Regular liaison between Active and the client enabled the smooth running of this long-running incentive.